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Google Ads Cost / Conversion by Keyword ID, Campaign and Keyword

The Cost/Conversion by Keyword Id by Campaign by Keyword metric is a measure of the cost incurred by a specific keyword within a campaign divided by the number of conversions it generates. This metric is useful in optimizing keyword bidding strategies for maximizing ROI.

With Databox you can track all your metrics from various data sources in one place.

Cost / Conversion by Keyword ID, Campaign and Keyword 2.190,879 Start tracking this metric
  • About
  • Technical Details
What is "Cost / Conversion by Keyword ID, Campaign and Keyword"?
The Cost / Conversion by Keyword Id by Campaign by Keyword metric is a measure of how much it costs to generate a conversion for each individual keyword within a particular campaign. This metric takes into account the total amount spent on the campaign and divides it by the number of conversions attributed to each specific keyword. By analyzing Cost / Conversion by Keyword Id by Campaign by Keyword, advertisers can determine which keywords are most effective in driving conversions and adjust their bidding strategy accordingly. This can lead to more efficient allocation of ad spend and improved overall campaign performance.
Example: Campaign A has three keywords: "running shoes", "athletic socks", and "workout clothes." The Cost / Conversion by Keyword Id by Campaign by Keyword metric shows that "running shoes" has the lowest cost per conversion at $20, while "workout clothes" has the highest cost per conversion at $40. This information can help optimize the campaign by reallocating budget towards "running shoes" and potentially pausing "workout clothes."

Visualizations

  • Databox visualization

    Bar and Line Chart

    Used to show comparisons between values.

How to track Cost / Conversion by Keyword ID, Campaign and Keyword in Databox?

Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.

To track Cost / Conversion by Keyword ID, Campaign and Keyword using Databox, follow these steps:

  1. 1
    Connect Google Ads that contains the metric you want to track
  2. 2
    Select the metric you want to track from the list of available metrics
  3. 3
    Drag and drop the selected metric onto your dashboard
  4. 4
    Watch your dashboard populate in seconds
  5. 5
    Put Cost / Conversion by Keyword ID, Campaign and Keyword on the Performance screen
  6. 6
    Get Cost / Conversion by Keyword ID, Campaign and Keyword performance daily with Scorecards or as a weekly digest
  7. 7
    Set Goals to track and improve performance of Cost / Conversion by Keyword ID, Campaign and Keyword
Google Ads integration with Databox Track Cost / Conversion by Keyword ID, Campaign and Keyword from Google Ads in Databox GET STARTED

General

  • Description
    The Cost/Conversion by Keyword Id by Campaign by Keyword metric is a measure of the cost incurred by a specific keyword within a campaign divided by the number of conversions it generates. This metric is useful in optimizing keyword bidding strategies for maximizing ROI.
  • Category
    Advertising
  • Subcategory
    Conversions
  • Date Added
    2016-06-03

Specification

  • Metric Type
    general
  • Dimensional
    Yes
  • Decimal Digits
    Yes
  • Currency Units
    No
  • Granularities
    Daily, weekly, monthly, quarterly and yearly.
  • Custom Relative Periods
    Yes
  • Data Availability
    At sync, it ranges from first day of this month 3 years ago midnight to now.
  • Retroactive Data Updates
    Newly synced data is merged with existing data, replacing values for matching periods.
  • Future Data Available
    No

Visualization

  • Default Format
    PrefixCurrency
  • Cumulative Graph
    No
  • Favorable Trend
    decreasing
  • Media Creatives
    No
  • Forecasts
    Yes
  • Benchmarks
    No

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