Click-Through Rate (CTR) is the ratio of clicks to impressions of an ad, expressed as a percentage. It measures the effectiveness of an ad and indicates how relevant it is to the target audience.
With Databox you can track all your metrics from various data sources in one place.
Used to show a simple Metric or to draw attention to one key number.
Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.
To track CTR using Databox, follow these steps:
This dashboard reviews your inbound and PPC tactics for filling your marketing funnel.
Use this free dashboard template to track how awareness video is leading to branded and high-intent searches, track your Facebook ads and Google Ads performance and return on your ad spend.
The Facebook Ads & Google AdWords template allows you to monitor both your Facebook and Google campaigns at the same time to track your progress and areas to improve upon.
The Facebook Ads, Google Ads & Google Analytics 4 template allows you to monitor your Facebook and Google campaigns at the same time to track your progress and areas to improve upon.
Use this Google Ads advanced report to share high-level and in-depth metrics of your Google Ads performance. Present key insights like CPC, Conversion Rate, Keyword Drilldown, and more.
Impressions is a metric in Google Adwords that refers to the number of times your ad has been displayed to potential customers on the Google search results page or on websites and apps that are part of the Google Display Network.
Conversions by Conversion Action is a metric that shows the number of times a particular conversion action has been completed by users who click on your ad. It tracks how successful your ads are in motivating users to take a desired action, such as making a purchase or filling out a form.
The All Conversions metric is a measure of all desired actions taken by users on your website after clicking an ad, including purchases, form submissions, and phone calls.
The Conversion Value by Campaign metric measures the total value generated from conversions in each of your AdWords campaigns. It provides insight into which campaigns are driving the most revenue and helps optimize ad spend for maximum ROI.
CTR by Keyword Id by Campaign by Keyword is a metric that measures the click-through rate of specific keywords within a particular AdWords campaign. It helps to identify which keywords are driving the most clicks and optimize bidding strategies accordingly.
The Conversion Rate by Keyword Id by Campaign by Keyword metric tracks the percentage of times a specific keyword resulted in a successful conversion within a particular campaign. This helps identify which keywords are driving the most conversions and allows for optimization of ad spend.
The Cost/Conversion by Campaign by Ad Group metric shows the amount of money spent on a specific campaign or ad group in relation to the number of conversions it generates. This metric is essential in measuring the effectiveness of your ad campaigns and optimizing your budget allocation.
The Impressions (Top %) by Campaign by Ad Group metric shows the percentage of times your ads appeared at the top of the search results page, compared to all other ads in the same ad group and campaign. It helps to evaluate how valuable is the ad position and the relevance of the targeted audience.